MyView…from the Desk of Susan Brady, marketing manager, WavestoreUSA

The True Value of Your Best Customers:

One 360-degree IP video camera covers every two registers at the new West Palm Beach Burlington.

One 360-degree IP video camera covers every two registers at the new West Palm Beach Burlington.

Returning customers are the foundation on which profitable businesses are built. They are a feel good pill for what you do right. The age-old lesson on The Importance of Repeat Clients bears reminding. When you have an existing customer who is doing well, a strong working relationship goes a long way in everyone succeeding.

Burlington Stores, Inc. is growing. Over the past five years, Burlington has added on average more than 20 new stores each year and the retailer is planning on opening over another 20 stores this fall alone. Currently, the publicly traded company operates more than 545 stores in 45 states and Puerto Rico.

A recent headline in an article in The Wall Street Journal reads:

“Burlington Lifts its Full-Year Earnings Outlook as Results Beat Expectations.”

According to Tom Kingsbury, President and Chief Executive Officer, Burlington Stores, the company is extremely pleased with its second quarter performance highlighted by a 5.6% increase in comparable store sales on top of last year’s 4.7% increase. Kingsbury also stated that for the third quarter of Fiscal 2015 (the 13 weeks ending October 31, 2015), the company expects to open 22 new stores resulting in a total store count of 567 at the end of the third quarter.

The Live view of the WavestoreUSA software seen in the monitor is being accessed at a mobile monitoring station that can be moved throughout the store.

The Live view of the WavestoreUSA software seen in the monitor is being accessed at a mobile monitoring station that can be moved throughout the store.

WavestoreUSA is proud of Burlington’s success and we appreciate that the retailer uses our systems to secure each new store location. The relationship between Burlington, certified integrator partner, American Integrated Security Group and WavestoreUSA began in 2012 when some 160 Burlington Store locations upgraded to the WavestoreUSA video storage and management system, controlling 360-degree IP video cameras. Soon thereafter, another combination of 150 existing and new stores upgraded; and since then there is a steady schedule of server orders. Today, Burlington continues to call. Thanks to the outstanding talents of AISG management, installers and support team and the system performance of WavestoreUSA, Burlington is a happy customer.

Burlington Stores, Inc., formerly known as Burlington Coat Factory, is a leading off-price retailer offering over 3500 nationally-recognized brand apparel, home and baby products. The 55,000 square foot new Burlington store is at Westward Shopping Center, located at 2601 Okeechobee Blvd in West Palm Beach, FL. This opening is bringing approximately 50-100 new jobs to the West Palm Beach community and will be one of 38 Burlington locations in the state of Florida.

Scheduled to open today, September 18, 2015, WavestoreUSA and AISG stop by the West Palm Beach, FL store to check in with loss prevention staff and David Weiner, Burlington, Director Supply Chain Shortage Control.

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